Consultant Web/Marketing

Captivea Madagascar


Date: 12 hours ago
City: Brossard, QC
Contract type: Full time
Activities and Tasks

Project Management:

  • Support clients throughout the implementation or redesign of their websites on Odoo.
  • Coordinate between technical teams and clients to ensure deadlines and project requirements are met.
  • Conduct analysis and draft functional specifications in line with clients’ needs.
  • Provide regular project follow-ups and act as the main point of contact for clients. Digital Strategy:
  • Develop and advise on SEO strategies to improve website visibility on search engines.
  • Guide clients in their overall digital marketing strategy (online advertising campaigns, content, social media, etc.).
  • Set up and configure performance tracking tools such as Google Analytics, SEMrush, and other analytical platforms.

Profile required

Minimum Bachelor's degree (Bac +3) in marketing, digital communication, project management, or a related field. At least 3 years of experience in web project management and/or digital marketing, ideally in an agency setting. Experience in client support and managing website creation projects.

Technical Skills:

  • In-depth knowledge of performance analysis tools such as Google Analytics, SEMrush, and similar platforms.
  • Ability to configure and optimize these tools for effective marketing use.

Digital Marketing Skills:

  • Expertise in SEO (search engine optimization), with the ability to design effective SEO strategies for clients.
  • Broad understanding of digital marketing techniques, including SEM, PPC, email campaigns, social media, and content marketing.

Interpersonal Skills:

  • Excellent written and verbal communication skills.
  • Ability to understand clients' needs and translate them into concrete actions.
  • Strong interpersonal skills and ability to work both independently and as part of a team.

Additional Skills (a Plus):

  • Experience with Odoo (content management, e-commerce modules, etc.).
  • Knowledge of web development (HTML, CSS, JS).
  • Proficiency in other marketing and CRM tools.

Activities and Tasks

Project Management:

  • Support clients throughout the implementation or redesign of their websites on Odoo.
  • Coordinate between technical teams and clients to ensure deadlines and project requirements are met.
  • Conduct analysis and draft functional specifications in line with clients’ needs.
  • Provide regular project follow-ups and act as the main point of contact for clients. Digital Strategy:
  • Develop and advise on SEO strategies to improve website visibility on search engines.
  • Guide clients in their overall digital marketing strategy (online advertising campaigns, content, social media, etc.).
  • Set up and configure performance tracking tools such as Google Analytics, SEMrush, and other analytical platforms.

Profile required

Minimum Bachelor's degree (Bac +3) in marketing, digital communication, project management, or a related field. At least 3 years of experience in web project management and/or digital marketing, ideally in an agency setting. Experience in client support and managing website creation projects.

Additional Skills (a Plus):

  • Experience with Odoo (content management, e-commerce modules, etc.).
  • Knowledge of web development (HTML, CSS, JS).
  • Proficiency in other marketing and CRM tools.

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