Media Production Specialist

Fredericton, NB
Media Arts and Entertainment
Experienced
Full-time
$46,251 - $57,812 / year
Competition Number: #017-26.27

Benefits:
Health Insurance
Dental Insurance
Paid Time Off
Pension plan
Life Insurance
Disability Insurance
Employee Assistance Program
Tuition Aid
Wellness Programs

Closing Date: July 10, 2026 at 4:00 PM

CENTRE FOR LEARNING FUTURES
The Centre for Learning Futures at UNB is the university's hub for lifelong learning, supporting community engagement and revenue growth through innovative programming. The Strategic Marketing, Sales & Communication unit drives recruitment, sales, marketing, and retention across a broad portfolio.

WHAT WE OFFER

Full-time | 1-Term | Fredericton | On-Campus

Standard Work Hours: Mon - Fri | 7:45 am - 4:00 pm | 36.25 hours per week (Summer Hours)

Additional Working Conditions:
Some evening and weekend availability is required to attend events.
Ability to travel to off-campus locations, to capture video and photography.

Salary Range: $46,251 - $57,812 per annum

YOUR FOCUS

Reporting to Assistant Director, Strategic Marketing, Sales & Communication, the Media Production Specialist provides specialized expertise in media and multimedia production to support institutional marketing and engagement goals. The role is responsible for producing high-quality visual, video, and multimedia content that brings programs and learner stories to life across digital platforms and campaigns. Through close collaboration with marketing and digital campaign colleagues, the Media Production Specialist ensures creative assets are brand-aligned, audience-focused, and optimized to support enrollment, engagement, and retention efforts.

Translate campaign objectives, program information, and institutional priorities into compelling visual and multimedia narratives.
Apply professional judgment to creative direction, format selection, and storytelling approaches.
Ensure all materials meet UNB brand standards, visual identity guidelines, accessibility requirements, and quality expectations.
Manage the full production lifecycle, including concept development, scripting, filming, editing, post-production, and final delivery.
Adapt content for use across websites, CRM communications, social media, and paid and organic campaigns.
Develop, build, and execute CRM-based communication campaigns in collaboration with marketing and recruitment teams.
Create and deploy email and learner communications using advanced HTML, responsive design, and system-specific coding or markup.
Test, troubleshoot, and optimize layouts and functionality across devices and browsers to ensure accuracy, usability, and campaign effectiveness.
Collaborate with the Digital Campaigns Specialist and Strategic Marketing, Sales & Communication team to support campaign planning and execution.
Anticipate media production needs, manage timelines, and deliver campaign-ready assets under tight deadlines.
Provide input on production feasibility, creative approaches, workload prioritization, and resource requirements while managing multiple concurrent projects.
Manage, organize, and maintain digital media assets and production systems across cloud platforms, CRM environments, and content repositories.
Establish and improve production workflows, templates, and technical standards to support efficiency, scalability, and quality control.
Apply advanced expertise in media production tools, CRM systems, coding standards, and emerging digital formats to solve complex production challenges.
Monitor evolving technologies, platform requirements, and accessibility standards, and recommend improvements to enhance production capability and support marketing objectives.
Provide technical guidance and subject-matter expertise on media production systems and tools within the team.
Stay current on active digital campaigns and support the Digital Campaigns Specialist as needed.

WHAT YOU BRING

Post secondary diploma in media production, digital communications, multimedia, graphic design, or a related technical field.
Minimum 2 years of professional experience in media production or a closely related field, with a demonstrated track record of producing high-quality multimedia content for digital environments.

Additional Strengths

Experience in hands-on responsibility for end-to-end media production activities such as video productions, visual design, digital content creation, including planning, execution, editing, and final delivery.
Practical expertise in producing campaign-ready assets, managing multiple production requests, meeting deadlines and applying technical judgement in real-world production settings.
Experience working within marketing, communications, or campaign-based environments - particularly in support of recruitment, engagement or audience-focused initiatives is required.
Experience involving CRM‑based communications, HTML‑driven content builds, platform‑specific asset optimization, and collaborative production workflows is considered a significant asset.
Advanced technical proficiency in multimedia and digital production tools, including video editing, visual design applications, and CRM communication systems requiring HTML and responsive email design.
Working knowledge of digital accessibility standards as applied to video, visual, and email content.
Strong project management, organization, and time‑management skills, with the ability to manage competing priorities and meet fixed deadlines.
Effective communication and collaboration skills, including the ability to translate technical concepts for non‑technical stakeholders and work productively with cross‑functional teams.
Demonstrated attention to detail, problem‑solving ability, and professional judgment in troubleshooting and quality assurance.
Relevant professional or platform‑based certifications are considered assets.
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A little bit about us
University of New Brunswick

The University of New Brunswick employs more than 3,200 full- and part-time staff, including faculty, support staff and students. UNB values people and we have proudly been named as one of Canada's Top 100 Employers for 2026.

UNB is situated on the unceded territory of the Wolastoqiyik and Mi'kmaq peoples along the banks of the beautiful and bountiful Wolastoq river, a region recognized worldwide for its natural beauty. UNB is a comprehensive university with a long history of excellence in teaching and research.

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WHY CHOOSE UNB?
UNB offers a large variety of benefits for employees, including a full pension, a minimum of three weeks of vacation annually, the Employee and Family Assistance Program (EFAP), and dental, life, and health insurance.

PROFESSIONAL & TECHNICAL STAFF UNION (PTSU)
This position is part of the PSAC, Local 60551 employee group and falls under the PTSU Collective Agreement.

COMMITMENT TO EQUITY, DIVERSITY & INCLUSION
The University of New Brunswick and PSAC/PTSU Local 60551 are committed to employment equity and fostering diversity within our community and developing an inclusive workplace that reflects the richness of the broader community that we serve. The University welcomes and encourages applications from all qualified individuals who will help us achieve our goals, including women, visible minorities, Indigenous persons, persons with disabilities, persons of any sexual orientation, gender identity or gender expression. Preference will be given to Canadian citizens and permanent residents of Canada.

We thank all who apply; however, only those selected for an interview will be contacted.